dc.contributor.advisor | Benavides Carrascal, Elizabeth | en_US |
dc.contributor.author | Lozano Rolón, Dayanna Steffani | |
dc.date.accessioned | 2023-08-17T15:14:33Z | |
dc.date.available | 2023-08-17T15:14:33Z | |
dc.date.issued | 2018-08-01 | |
dc.identifier.uri | https://repositorioinstitucional.ufpso.edu.co/xmlui/handle/20.500.14167/2255 | |
dc.description.abstract | En el presente trabajo se llevó a cabo un diseño de un plan administrativo y comercial dirigido a la empresa Agua Jordán del municipio de Ocaña, es este además de hacer un diagnóstico, se planteó un marco axiológico y se diseñaron las rutas comerciales, las estrategias de comercialización y distribución, todo ello tuvo como objetivo principal lograr que la empresa alcance a cubrir la totalidad del mercado local y regional. | en_US |
dc.format.mimetype | application/pdf | spa |
dc.language.iso | spa | en_US |
dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/2.5/co/ | * |
dc.subject | Diseño administrativo; rutas comerciales; mercado local y regional | en_US |
dc.title | Diseño de un plan administrativo y comercial para la empresa Agua Jordán en la ciudad de Ocaña, N. S | en_US |
dc.title.translated | Design of an administrative and commercial plan for the company Agua Jordán in the city of Ocaña, N. S | en_US |
dc.description.abstractenglish | In the present work, a design of an administrative and commercial plan was carried out directed at the company Agua Jordán of the municipality of Ocaña, it is this, in addition to making a diagnosis, an axiological framework was raised and the commercial routes were designed, the strategies of commercialization and distribution, all of this had as its main objective to ensure that the company reaches to cover the entire local and regional market. | en_US |
dc.subject.keywords | Administrative design; trade routes; local and regional market | en_US |
dc.identifier.instname | instname:Universidad Francisco de Paula Santander Ocaña | spa |
dc.identifier.reponame | reponame:Repositorio Institucional UFPSO | spa |
dc.identifier.repourl | repourl:https://repositorio.ufpso.edu.co | spa |
dc.publisher.faculty | Facultad ciencias administrativas y económicas | en_US |
dc.publisher.grantor | Universidad Francisco de Paula Santander Ocaña | spa |
dc.publisher.program | Pregrado administración de empresas | en_US |
dc.rights.accessrights | http://purl.org/coar/access_right/c_abf2 | spa |
dc.rights.accessrights | info:eu-repo/semantics/openAccess | spa |
dc.rights.creativecommons | Atribución-NoComercial-SinDerivadas 2.5 Colombia | * |
dc.type.coar | http://purl.org/coar/resource_type/c_7a1f | spa |
dc.type.driver | info:eu-repo/semantics/bachelorThesis | spa |
dc.type.hasversion | info:eu-repo/semantics/acceptedVersion | spa |
dc.type.local | Trabajo de Grado | spa |
dc.type.redcol | http://purl.org/redcol/resource_type/TP | spa |
dc.description.degreelevel | Pregrado | en_US |
dc.degree.name | Administrador de empresas | en_US |
dc.contributor.jury | Numa Numa, Javier | |
dc.contributor.jury | Grecco Zuluaga, Juan Antonio | |